BEGIN:VCALENDAR PRODID:-//hacksw/handcal//NONSGML v1.0//EN BEGIN:VEVENT DTSTART;TZID=America/New_York:20170916T130000 DTEND;TZID=America/New_York:20170916T150000 LOCATION: SUMMARY:Back to the Land: 21st century style. DESCRIPTION:The first in our Pop-Up series. METHOD:PUBLISH END:VEVENT END:VCALENDAR